.com continues to drive UK small businesses

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123-reg teams up with Verisign to promote the world’s most widely used domain to the small business community

3rd June 2014: 123-reg, the UK’s largest domain registrar, has joined forces with Verisign, the global leader in domain names, to promote the world’s most widely adopted top-level domain (TLD), .com for small businesses.

The .com domain, which is powered by Verisign, is the world’s premier Web address and stands as the global standard for doing business online. First established in 1985, .com has grown to prominence as the most popular domain on the web, with 97 per cent of the world’s top 100 brands having registered a .com domain. In spite of its success, says 123-reg, .com domains remain well within reach of today’s small businesses, with millions of great, competitively-priced .com domains still available for sale.

Matt Mansell, 123-reg’s Group Managing Director, said: “In spite of the recent proliferation of domains available to businesses, sales of .com have remained strong – and with good reason. Whilst new generic Top-Level Domains, are great for expressing personality and showing something distinctive about what you do, .com remains the most well known and most popular domain for businesses online. This is something we expect to continue for quite some time to come.’’

One such business that is using the .com domain is Very Own Studio (veryownstudio.com). The expanding design agency, set up in 2009, specialises in helping clients get the most from their brand. For Very Own Studio’s owner, Mark Ferguson, securing the domain has been crucial to the businesses continued advancements.

“The .com is the most powerful of the domains and the first one that people look for. We work a lot with clients in helping them to name their business, and when we are deciding what the company name should be the first thing we look for is whether the .com domain is available.’’

For more information and full details about how small businesses are putting the .com domain to use, please visit www.123-reg.com/

-ENDS-

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